India Not Quite What They Meant, Part 1 ByMelanie Renzulli 16 September 2004 I may earn a commission from links on this page. Learn moreSo, this snack company’s slogan is “Great taste that’s a hundred years old!”I can’t help but be reminded by my friend Lou pointing out the German beer purity law – the Reinheitsgebot – and the fact that it dates back to 1516. It was practically the Middle Ages – how pure could that beer actually be??